Adidas has been paramount in the world of sports for over 80 years. It all began in 1920 when founder Adi Dassler made his first pair of shoes using the few materials available after the First World War.
Today, Adidas is one of the world’s leading recognized and respected brands. Passion, authenticity, innovation, inspiration, honesty and commitment-that is what Adidas aims to reflect.
Adidas involvement with martial arts stems from the company close relations with top athletes in judo, jiu jitsu, karate and taekwondo, leading to the creation, design and manufacturing of uniforms, apparel and equipment.
Due to this, Adidas is dominant in the world of martial arts partnering with The International Judo Federation, World Karate Federation, World Taekwondo Federation, International Boxing Federation and many more.